Digital marketing is the umbrella term for all the ways a product, service or website can be promoted online. This can include SEO, PPC, Social Media marketing and more.
Ask a 100 different people what their favourite marketing books are and you’ll get 100 different answers. Therefore, this a list of books which I personally found useful and impactful. Also, some of these books are not strictly just about marketing, but business principles and marketing in general, which are intertwined. Don’t fall into the…
Introduction It’s clear that as time goes by, it’s getting harder and harder to keep your head above water by working the 9-5, let alone making extra cash to spend on luxury items or holidays etc. You’ve probably heard stories of “kids” making money in their underpants from home, while the rest of us are…
The Basics – How It Can Help You SEO sounds complex but it’s really quite simple. It just means how you bring traffic and leads to your business. Back in the day, when you needed a plumber, you went to the Yellow Pages and found one in your area. Now, you use Google instead. A…